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Analytical and detail-oriented Data Analyst with strong proficiency in SQL, Excel and Power BI, andhands onexperience in data analysis, visualization, and reporting. Adept at managing marketing and customer data campaigns using Salesforce, Responsys and Customer Data Platform. Skilled in transforming raw data into actionable insights to improve business performance and support data-driven decision- making. Passionate about leveraging analytics and automation to enhance process efficiency and reporting accuracy.